about Kraft&Soul design
Kraft&Soul Design is a company dedicated to sustainable creation.
That would be the short definition that would give you an idea of what we do.
But I’m sure you didn’t come all the way to this page to be told just that. We all like to know who is behind those beautiful things that catch our attention and what made them do what they do, don’t we?
So to begin with, I’ll tell you a brief story:
“Once upon a time, there was a girl who wanted to be an artist and create. Time went by and that dream faded away due to routine, rushing, the desire to please, and tremendous deafness towards her deepest self, until, once again, time turned everything upside down and forced that little girl to look inside herself and feel what her essence was.
She lived another revolution with her motherhood and with it, her passion was reborn, that of creating beautiful things capable of making us smile.
That girl is Raquel, mother, graduate in Psychology, graduate in Fine Arts and compulsive creator.
I put a little piece of my soul into each product and far from diminishing it, it is getting bigger and bigger. I hope that a part of it is in your home and that you enjoy it as much as I have enjoyed creating every detail.”
At Kraft&Soul, every detail has its reason for being. Our motivation is simple: to make every day more beautiful and bring a smile to our faces, even in the most unexpected moments.
We challenged ourselves to merge the beautiful with the useful, giving birth to Kraft&Soul.
Our brand is dedicated to designing decorative objects that exude warmth and, at the same time, serve an additional function.
Whether it’s a lamp that illuminates your space, a shelf that organises your things or a toy that makes little ones smile, each piece is a testament to our commitment to utility in design.
Our idea is to create objects that fill a niche in your home and your heart and that the day they no longer fulfil their purpose, they can be recycled and disappear quickly and respectfully. Hence the choice of cardboard and paper to give life to our creations and LED lighting in the case of the lamps.
In addition, cardboard is a material that, when treated in the right way, is very resistant and durable.
Wood has always been my passion, but when creating this brand, I felt the need to do it in a conscious way. Choosing between the beauty of wood and environmental responsibility was not easy.
So I decided that the heart of Kraft&Soul would be cardboard. With a reduced environmental impact and highly recyclable, cardboard became the perfect material for our sustainable approach.
We are committed to producing on demand to minimise the excess of objects in the world, personalising each project so that it becomes part of your story.
When processing the cardboard, we cut it with a laser, because our hands are not strong enough to achieve the finish we are looking for.
For its assembly, we use non-toxic vegetable products that we make ourselves, which provide very good resistance and are kinder to the planet.
And with all this I hope I have solved any doubts you may have about my brand. If you have any more questions, do not hesitate to contact me by email: kraftandsoul@kraftandsouldesign.com
I hope you like my work and that you will throw it into the paper and cardboard bin when its life has come to an end 😉
P.S.1.- Of course, LED lights do not go to the blue garbage can, take them to the eco-park for proper processing.
P.S.2.- If you have an idea in your head and you would like us to make it real on cardboard, write us and tell us about it, we will be very happy to create it for you.